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How Affiliate Marketing is Perfect for you
What business model holds no inventory, no tracking, and no cap rate…You guessed it. Affiliate marketing is when you get compensated for the leads and traffic you bring to a company.
Why Does affiliate marketing work?
You can’t always replicate another business model or get their customers to your website. So do you just sit on the Sideline and watch your competitor get the whole pie?
or do your partnership with them by affiliate marketing, this way you promote their product, but you also receive new traffic to your website plus an additional commission for every sale you make.
Whereas many small businesses and startups don’t have the resources to invest in marketing, they do have the capacity to share a product or a link, affiliate marketing reduces gatekeeping on financial burdens, unlike traditional marketing.
Why would you do affiliate marketing?
- Low-cost and low risk
- easy to scale
- Increase organic traffic
Low-cost and low risk
When you start a business there is additional cost such as employees, inventory, and equipment. With affiliate marketing, all you need is a website.
There are plenty of guides on affiliate marketing but it’s best to learn from 1 source successfulaffiliatetips.com. They offer an 8-part marketing guide that provides you with all the knowledge you need.
Also, read – How to write SEO friendly content
Easy to scale
When you have a brick-and-mortar company (which is a physical presence of an organization or business in a building or other structure) you can only sell so many products before you run out of storage.
But with affiliate marketing you can promote an unlimited number of products, it would be best to find a niche and promote products around that niche, that way you will be able to rank higher in googles search results.
Increase Organic traffic
According to BrightEdge, organic search has 53% traffic share across industries, whereas paid search only accounts for 15%.
As you can see paid traffic is complex and it doesn’t always pay off whereas organic traffic yields a higher return on traffic.
How does affiliate marketing work?
A business gives each affiliate a unique code so they can track who is responsible for the sale.
When a customer purchases their product you earn a commission, the commission can range from 5% to 20% and even more.
How do I become an affiliate marketer?
I will break down the necessary steps you need to take to become an affiliate marketer.
- Decide on which platform
- Choose your niche
- Find affiliate programs
- Create amazing content
- Drive traffic to the content
- Get clicks on your affiliate links
- Convert the clicks to sales
Decide on which platform
When deciding on which platform to use it’s important to think about scalability and cost.
Instagram is great but how would you advise it, if you can only put a link on your profile and post stories, how would more people find your content?
YouTube has the amazing potential to scale and reach a wider audience however you need to know how to edit videos and post consistently to grow, you can also add your link in the description.
Blogs would be a great choice too, you can scale it, hire an editor or write to create content.
When you decide on a platform you need to follow one guide, it’s easy to watch YouTuber after YouTuber and get lost in other people’s success stories when we watch so much content we generally get confused and hardly take in anything meaningful.
Choose Your Niche
When starting a blog, the best advice would be to find a niche, when you start a blog, you already face millions in the competition so the best way to stand out is to be the place everyone goes to for a certain topic.
Specializing in not only powerful but also helps your SEO rank in google.
Also, check out – How to solve cannibalization issue
Find affiliate program
- Amazon Associates
- Clickbank
- eBay Partner Program
- Commission Junction
Amazon Associates
Amazon Associates was the first affiliate program in the world, they have a wide variety and commission changes depending on the products. The payment is 60 days cycle and they hold payments unless it’s more than $10
Click bank
Click bank is one of the top-performing affiliate programs, it offers a variety of products that could appeal to anyone. The products could be paid once off or recurring.
The commission is between 50% and 70% on average. Payment is weekly or bi-weekly. Click bank is a great choice for beginners but you still need to learn how to promote your affiliate link. Successful Affiliate Tips can guide you through every step.
eBay Partner Program
eBay Partner Program allows you to work directly with eBay, which is why it’s ranked one of the highest-paying affiliate programs out there.
The payment is every 10th of the month. The commission is 50% to 70%. Unfortunately, you have to apply to join and you might not be accepted.
Commission Junction
Works with 500 retail companies and is a favorite for merchants, you have to be accepted to join Commission Junction but with its good reputation, it would be a good choice to work towards getting accepted in.
As you can tell there is a variety of choices on which affiliate market to choose even if one doesn’t accept you there are other programs that will.
I feel like it’s easy to get hopeful and excited when it comes to affiliate marketing but the reality is if you can’t market it properly you will easily become demotivated.
When it comes to affiliate marketing you need to find a niche and a guide. Follow the same steps over and over and eventually, your website will start to pick up.
Also, check out – What are flyers?
Conclusion
All the necessary data that I have presented here concludes that affiliate marketing incentivizes partnerships with different brands and cross-promotions, it’s a powerful tool that not only drives sales but also brand awareness.
Small businesses and individuals can start affiliate marketing with little to no cost involved.
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